Ask the Recruiter
Poynter’s Joe Grimm suggests using “bleeding edge” mobile quick response codes on business cards and resumes to help applicants stand out in a crowded field of job seekers. “They can be printed on everything from ads to hotel key cards to scarves, even geeky neckties … A two-dimensional bar code on a resume or business card can brand you as someone who is on top of technology and take prospective employers to your portfolio, resume or a video. They can jump-start conversations.” The codes are basically printed bookmarks that are captured with a cell phone camera and automatically direct the viewer to a preselected Web site or online presentation.
>Oklahoman launches mobile bar code program (Mobile Media)
>Microsoft pushes “Tag,” a new mobile bar code standard (Mobile Media)
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Put QR codes on your business cards
Tags: Media Innovation, Mobile Media
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