Top Trends of 2010
ReadWriteWeb, Nov. 22, 2010
Richard MacManus has added another story to ReadWriteWeb’s series on the “biggest web technology trends of the year.” The series will continue, but here are some of the topics examined so far.
The Rise of Tumblr, Posterous & Light Blogging (Nov. 22)
“One of the big themes of 2010 has been the increased simplicity of posting content to the Web. Whether it’s Facebooking with your family, tweeting with your online buddies, or sharing a favorite video, photo or quote on Tumblr. All of these activities have given millions of people an opportunity to add their voice to the Web.
Tumblr and similar services are sometimes termed light blogging, as they enable people to publish ‘found’ things very quickly and at the click of a button. Tumblr is the market leader amongst such tools, followed by Posterous, Soup.io, Noovo and others.”
Growth of eBooks & eReaders (Nov. 21)
“eBook sales almost doubled over 2010 and now make up 9% of total consumer book sales, according to the Association of American Publishers. This growth was fueled by intense competition amongst eReader manufacturers over 2010. Amazon Kindle, Sony Reader, Barnes & Noble Nook and others attempted to undercut each other throughout the year. Further, the iPad arrived in 2010 and added to the choices for eBook consumers.”
HTML5 (Nov. 18)
“2010 has been a watershed year for the next version of HTML, the markup language that all web pages are written in. The reason for the emerging popularity of HTML5 strikes at the heart of a company by the name of Adobe: interactivity. Adobe’s near ubiquitous Flash technology has been the default way to add interactivity to web pages since the dot com era. But in 2010, that began to change.”
Content Farms (Nov. 17)
“The Web has always rewarded quantity more than quality, but over 2010 this truism became even more pronounced with the growth of Content Farms. These are companies which create thousands of pieces of content per day. Much of it is in the form of how-to articles and is often referred to as ‘evergreen’ informational content, because it’s relevant for much longer than news.”
Social Shopping (Nov. 15)
“In 2010, we’ve seen the rise of so-called “social shopping” services. They rely heavily on technologies such as social networking, crowdsourcing and smart phone scanners. Here we present five of the main social shopping developments of 2010. This kicks off a series of posts that will be published over November and December, looking back on the biggest web technology trends of the year.”
