Poynter Online
"Brett is a distant cousin in six different ways," writes Gregory Favre. "I am 34 years older than he. I have never met him. I did know his grandfather. I left home 15 years before he was born. He doesn't know how to pronounce our name, and neither do any of the sportscasters. Or Deadspin, for that matter."
> It took the NFL to get Deadspin's story in MSM
> Deadspin item "was the start of a real reporter's work"