October 26, 2011

Crain’s Chicago Business
Lynne Marek reports the Chicago Tribune is planning to launch the section in January, and is expected to charge about $2 for it. The 32-page prototype for Printers Row — also the name of Tribune’s annual literary festival — includes a fiction contribution, articles, a local literary scene story and best-sellers lists.

“I’m not surprised they’d go there because the newspaper audience is a literate, reading audience,” says Medill professor and former Tribune staffer Owen Youngman. The Tribune moved its books section from the Sunday paper to the Saturday edition in 2007, then killed the standalone section in 2008.

Marek notes that the Printers Row section “might not be greenlighted, though it was discussed at a meeting as recently as this month.” A Tribune spokeswoman tells the Crain’s reporter that “we are always looking for ways to provide deeper and richer content though expanded coverage and new products.”

A year ago it was reported that the Tribune was planning to launch a $5 “premium” weekly paper that appeared to be inspired by Dave Eggers’ Panorama. That never surfaced.

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From 1999 to 2011, Jim Romenesko maintained the Romenesko page for the Poynter Institute, a Florida-based non-profit school for journalists. Poynter hired him in August…
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