Huffington Post tries to shift from pageview-drivers to meaty journalism

Capital New York
Joe Pompeo describes how The Huffington Post is moving from a “highly successful but possibly cynical eyeball-catcher to a serious news operation that could be a contender among the great capital-J Journalism institutions in the country.” The site’s Twitter account illustrates the split personality: “One minute the Huffington Post’s Twitter feed is asking its 1.4 million followers to consider a bipartisan proposition to ban executive bonuses at Fannie Mae and Freddie Mac; the next it’s tempting them with ‘The most adorable baby photos you’ve ever seen.’ ” || Related: HuffPost partnering with Factcheck.org for ‘Reclaim 2012′ election coverage | Brainless zombies take over Huffington Post website | Huffington Post creates contest for college journalism; winners get paid internships