July 21, 2011

Songwriters seem to have no problems coming up with ideas for songs about long, hot summers. “Summertime.” “Those Crazy, Hazy, Lazy Days of Summer.” “Summer in the City.” “Hot Fun in the Summertime.” We could go on forever.

It doesn’t seem to be as easy for journalists.

In the absence of great surprises or catastrophes, the summer can represent the dog days when it comes to story ideas. It doesn’t have to be that way. In this week’s writing chat, we talked about the generation of story ideas — not just in the summer but in all seasons. We talked about ways you can come up with new ideas to avoid the same old assignments and still make your editors smile. And we offered tips for effectively pitching your ideas to editors.

You can revisit this link at any time to replay the chat.

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Roy Peter Clark has taught writing at Poynter to students of all ages since 1979. He has served the Institute as its first full-time faculty…
Roy Peter Clark

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