January 31, 2012

Indianapolis Business Journal | The Indianapolis Star
For the first time, members of the general public attended the Super Bowl Media Day. The tickets for Tuesday’s event cost $25, according to the Indianapolis Business Journal’s Anthony Schoettle, and the crowd was “limited” to 7,300 — in addition to the 2,000 journalists. But the fans could only watch:

Audience members were not allowed to get on the field or talk or otherwise interact with the players or the media. Reporters also were forbidden from going into the stands to interview fans.

The Indianapolis Star’s Bob Kravitz responded to the presence of fans:

It is beyond my wildest imaginings why anybody would want to see how the sausage is made. But, then, Media Day has evolved (devolved?) into almost as big a spectacle as anything else we have during our week of excess. …

Once, Media Day was reserved for the ink-stained among us. It was smart questions and smart answers. You almost came away having learned a little something.

Now, of course, it’s a spectacle that has as much to do with serious journalism as Steven Seagal does method acting.

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Steve Myers was the managing editor of Poynter.org until August 2012, when he became the deputy managing editor and senior staff writer for The Lens,…
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