August 9, 2012

Daily Kos
Only 10 percent of the 1,000 registered voters polled by Daily Kos/SEIU have a favorable view of the “political media.” That’s a lower approval rating than Congress has. Other things that poll higher: Tape-delayed Olympics coverage; bringing Internet gambling to New Jersey; the reports that David Duchovny and Gillian Anderson are living together.

But for a group of people who hate the coverage they’re getting, Americans sure consume a lot of it. Even in the slow month of July, coverage of the 2012 presidential election was at or near the top of Pew’s News Interest Index every week. They may not think the people providing their news are doing a good job, but Americans are reading and watching. Moreover, the Internet has shredded the argument that there’s not enough choice in political coverage — bloggers are political media as much as cozy Beltway insiders are.

Americans seem to manifest their hate for political media the same way they stick it to Congress, by returning most of its incumbents to office year after year.

In general, do you have a favorable or unfavorable opinion of the political media?
Favorable Unfavorable Not sure
All 10 78 12
Women 10 76 15
Men 10 80 10
Democrat 15 65 20
Republican 5 91 3
Independent/​Other 8 78 14
Liberal 13 66 21
Moderate 10 74 15
Conservative 8 87 5
White 7 82 11
African-American 20 62 18
Asian 21 64 15
Hispanic 14 72 14
American Indian 6 81 13
Federal Tribe 15 85 0
Not Federal Tribe 0 78 22
Other 4 78 17
Tea Party 6 90 4
Non Tea Party 13 71 16
Not sure 5 75 20
Union household 15 77 9
Non-union household 8 78 13
18 to 29 11 76 13
30 to 45 11 80 9
46 to 65 9 78 13
Older than 65 8 77 15
Northeast 13 73 14
Midwest 6 84 10
South 10 76 15
West 10 80 10
Did not complete high school 25 71 4
High school graduate 11 69 20
Some college/​Associate degree 8 79 12
College graduate 7 85 8
Postgraduate study 13 75 13
Don’t care to say 0 78 22
Less than $30,000 8 74 18
$30,000 to $50,000 8 81 11
$50,000 to $75,000 12 72 16
$75,000 to $100,000 9 83 9
Over $100,000 10 80 10
Declined to Answer 12 74 14
Support high-integrity, independent journalism that serves democracy. Make a gift to Poynter today. The Poynter Institute is a nonpartisan, nonprofit organization, and your gift helps us make good journalism better.
Donate
Andrew Beaujon reported on the media for Poynter from 2012 to 2015. He was previously arts editor at TBD.com and managing editor of Washington City…
Andrew Beaujon

More News

Back to News