February 1, 2012

Calgary Herald
Digital engagement editor Tom Babin introduces a new system — called Be a Source — that enables potential sources to register with the newspaper. Think of it as “metacrowdsourcing,” applying crowdsourcing to sourcing itself rather than an individual reporting project.

We’re asking Calgarians to tell us about the ideas and issues for which they have special insight, knowledge or passion. Then, when the issues come up in the news, we will be better able to present those perspectives in our news stories.

You don’t need a Ph.D to make a contribution. Your area of expertise could be as simple as life in your neighbourhood. Perhaps you have a hobby that you think offers a unique perspective. Maybe your job makes you an expert in a specific field, or you know first-hand the challenges of the elderly-care system, or you struggle with a little-known heath condition, or are the victim of a crime. All of these perspectives can help Calgarians — and our journalists — better understand the news.

Related: Public Insight Network launches reporting unit (Nieman Journalism Lab)

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Jeff Sonderman (jsonderman@poynter.org) is the Digital Media Fellow at The Poynter Institute. He focuses on innovations and strategies for mobile platforms and social media in…
Jeff Sonderman

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