This afternoon’s longread: Charles Apple deconstructs how Cleveland’s Plain Dealer covered the school shooting that killed three students.
Some shorter stories to scan before leaving work:
- Indiana TV station begins airing stories on the college admissions process, based on full access to Butler University’s deliberations. Parents of college-bound students: It’s a must. (RTV6)
- PolitiFact has reached an agreement with Hearst that will put its fact-checking reports on 25 TV station newscasts. (PolitiFact is operated by the Tampa Bay Times, which is owned by Poynter.) (TVNewsCheck)
- TechRaking 2012: Google, the Center for Investigative Reporting and the Public Insight Network will host a daylong conference in April on investigative reporting and technology. (The Atlantic)
- Two graphs show the decline of newspaper advertising since 1950 and newspaper circulation since 1990. (The Atlantic via Jack Shafer and Timothy Noah)
- “I wish we had more talk like this in journalism,” tweeted Jonathan Stray: “Audiences, Outcomes, and Determining User Needs”
Happy hour reading: Fishbowl DC’s Betsy Rothstein describes her interview with Hunter Walker about the fallout from her “sexpot” campaign reporters post.
