Cleveland’s Department of Public Safety using Twitter to communicate with journalists
As the story of three formerly missing women in Cleveland develops Tuesday, the city's Department of Public Safety is encouraging journalists to use Twitter to get credentialed for a press conference this morning.
Media planning to come to 9am presser will need credentials. To speed process, send contact info via DM pls.
— Cleveland Safety (@CLESafety) May 7, 2013
(DM means "direct message," a way of communicating privately on Twitter.)
Reached by email, Cleveland DPS communications planner Erica Creech says she's the person behind the @CLESafety account and that this is the first time the department has used Twitter in this way.
"We were short staffed and I was trying to keep up with all the additions to our distribution list but wanted to get info out so I gave it a shot...seems to work so long as you can then keep up with Twitter," she writes. "Since I can more easily access Twitter via mobile devices, it is always handy...plus messages are shorter, so less typing."