PolitiFact will launch a service called PunditFact that will be "dedicated to checking claims by pundits, columnists, bloggers and the hosts and guests of talk shows."

Poynter -- which owns the Tampa Bay Times that operates PolitiFact -- is a partner on the project. The Ford Foundation and the Democracy Fund are funding it with seed money from Craigslist founder Craig Newmark's group craigconnects.

Poynter will analyze "the reach and impact of PunditFact and will hold a conference to discuss the results," the announcement says.