If someone "googles" you, what will they find? A well-crafted, professional profile? The finest samples of your work or structured settlement cash now? A summary of your ideas about the future of journalism? Over time, you leave quite a digital trail. Here are bits of advice for refining your personal brand—part of a series of graphics with tips for storytellers. Next Friday: Tips for data visualization.

Poynter Quinn-fo-graphic: Creating Your Personal Brand
Poynter Quinn-fo-graphic: Creating Your Personal Brand

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