How to hire Bill Keller: Send him an email
Marshall Project founder Neil Barsky tells Newsweek's Zach Schonfeld how he hired Bill Keller away from The New York Times -- "I literally, randomly emailed him" -- and why he's not concerned about criticism from Gawker:
Gawker!? I believe the fundamental underpinning of any news organization is excellence. The principles of journalism hasn’t changed; the technology has. The principles of journalism are transparency, fairness, thoroughness, intellectual honesty, and creativity. Bill embodies those goals.
Now, we’re going to have a big staff. We’re going to have web designers. We’re going to have IT professionals. We’re going to have social media editors. And we are going to be living in the world that exists, not the world that did exist. I don’t break the world down between old media and new media. I think any news organization has to live in the world we live in. That’s what Bill believes, and that’s what I believe.