In defense of ugly journalism
On Thursday, Felix Salmon wrote "Against beautiful journalism" for Reuters, noting the disconnect readers feel when all stories, regardless of their merit, get the same polished treatment online.
Today, when you read a story at the New Republic, or Medium, or any of a thousand other sites, it looks great; every story looks great. Even something as simple as a competition announcement comes with a full-page header and whiz-bang scrollkit graphics. All too often, the result is a cognitive disconnect: why is the website design telling me that this short blog post is incredibly important, when in reality it’s just a blockquote and a single line of snark? All too often, when I visit a site like Slate or Quartz, I feel let down when I read something short and snappy — something which I might well have enjoyed, if it just took up a small amount of space in an old-fashioned reverse-chronological blog. The design raises my expectations, even as the writers are still expected to throw out a large number of quick takes on various subjects.