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Brill: Most Users Won't Notice as Sites Start Testing Paid Content
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Limited success
Posted by Eric Kaiser 11/6/2009 11:53:42 AM

For those sites that offer content you can't get anywhere else you will find some revenue from this. For all the other newspapers you will lose your readers after the first time their screen darkens. What you will find is most users will take what you give them for free and seek other sites to get the same content. The psyche of a savvy Internet user is they know that somebody else has this for free and it's just a matter of finding it.
And if you are like most newspapers in the US that send their content to AP, they will just wait a day to get it from a competing or neighboring site for free.
You will make more money by not having any barriers and coming up creative services and advertising solutions.


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