Bill Mitchell

The Poynter Institute is a non-profit school for journalists. More details here.


It’s time: 5 reasons to put up a metered paywall

For media executives awaiting reassuring evidence before experimenting with digital subscriptions, the time has arrived.

Simply put, their more adventurous colleagues at other companies have discovered multiple paths around the biggest risk attached to the pursuit of subscription revenue: diminished… Read more

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jimcoffee

How the Romenesko Years have changed journalism and Poynter

It was the summer of 1999, still early days on the Web, and former Poynter president Jim Naughton and I were scheming ways of creating a site that journalists would find useful to the point of habit-forming.

Just how we… Read more

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Casey Anthony, front right, walks out of the Orange County Jail with her attorney Jose Baez, left, during her release in Orlando, Fla., early Sunday, July 17, 2011. Anthony was acquitted last week of murder in the death of her daughter, Caylee. (AP Photo/Red Huber, Pool)

Be ready for Casey Anthony to show up in your coverage area

The tip could come anytime: Casey Anthony has been spotted in the neighborhood.

Once confirmed, do you tweet or post a bulletin on your website? Hold for the evening news or morning edition? Include her address or withhold some details?… Read more

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Good starting point for any new venture: Following your customers

Jon Dube has collected a dozen useful tips from Silicon Alley’s Startup2011 conference, but I find Tips Number 8 and 9 especially relevant:

8. “Find out who your users are and religiously, passionately follow your users,” (BetaWorks CEO John) Borthwick says. One

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Three takeaways from Columbia’s Business of Digital Journalism study: Audience, advertising, aggregation

Newsrooms, take note: Before you crank up your staffers in pursuit of today’s stories, have them spend an hour understanding its future.

It’s not that Columbia University answers all that many questions in its analysis of the dollars —Read more

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How Google’s Panda Update is inadvertently encouraging even more content farms

When Google introduced its new algorithm earlier this year aimed at elevating the quality of its search results, some of the hardest-hit sites were content farms like eHow, run by Demand Media.

An NPR story Tuesday shows that… Read more

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chickens

Tales of a serial prankster: Interviewing the U.S. president while wearing a chicken head

Among the 58 photographs posted to Flickr from the Gerald R. Ford Presidential Library and Museum is a mugshot of a chicken. Actually, it’s the bright yellow beak and blue-hooded eyes of a chicken suit, the mostRead more

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We Media NYC cranks up a checklist for entrepreneurs and their ventures

The day was almost done by the time judge Bill Weiss described what he liked about the two ventures awarded $25,000 each in Wednesday’s pitch competition at We Media NYC.

He said the panel of judges picked PandoRead more

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A Twitter countdown to the NYT paywall

The discussion falls into several categories, including:

  • Dire warnings
  • Easy workarounds
  • Ethical questions
  • Best wishes
  • Fun stuff
  • Actual news

Read more on Twitter at the hashtags of #paywall and #nytpaywall.

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New York Times subscription plans all about one challenge: Reader migration

The digital subscription plans announced Thursday by the New York Times make clear that it’s time to retire the paywall metaphor. In fact, what the Times is really talking about is a forced march of its readers.

The… Read more

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