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Posts by Ed Sherman

About Ed Sherman

Sherman wrote for the Chicago Tribune for 27 years covering the 1985 Bears Super Bowl season, the White Sox, college football, golf and sports media. Sherman also penned a sports business blog for Crain’s Chicago Business and currently blogs at ShermanReport.com, as well as writing for the Chicago Tribune and the National Sports Journalism Center at Indiana University.
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With Brent Musburger, a $10,000 raise could've changed sports journalism history

In May, Brent Musburger received the Lifetime Achievement Award at the annual Sports Emmys in New York. It was a well-deserved honor given the scope of his career. And to think, Musburger’s iconic broadcast career might not have happened if a Chicago American sports editor had been willing to give him a $10,000 raise. I had a chance to talk … Read More
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He's the most-read golf writer in the world. He just wants a little more company.

Doug Ferguson arguably is the most-read golf writer in the world. He doesn’t necessarily think that it is a good thing. Ferguson is at his usual perch this week for the U.S. Open at Erin Hills, located just outside of Milwaukee. The veteran Associated Press golf writer will file a seemingly endless number of daily accounts about the tournament that … Read More
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Meet the reporter who's covered LeBron James since he was a high school player

Brian Windhorst goes so far back with LeBron James, he actually had to beg his editor at the Akron Beacon Journal to report on his games. In fact, Windhorst wasn’t even sure of the future superstar’s name when he first saw him play as a high school freshman in 1999. “I knew there was a standout player on the team,” … Read More
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As ESPN cuts deep, new show touts its commitment to journalism

The confusing times at ESPN have produced this strange contradiction: The network says it is increasing its commitment to journalism less than a couple of weeks after it dismissed a virtual All-Star team of the best journalists in sports. Yet Bob Ley and Jeremy Schaap insist their new Sunday morning “E:60” show represents ESPN’s premium on reporting and storytelling … Read More
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The inside story of ESPN's layoffs — and where it goes from here

If an entrepreneur was smart, that person should start some sort of sports content operation with many of the folks let go by ESPN Wednesday. You would have some major talent on the roster to hit the ground running from day one. Then again, a smart entrepreneur might look at what's going on at ESPN and look to invest elsewhere. Read More
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With the Rhoden Fellowship, The Undefeated is trying to address lack of diversity in sports journalism

Bill Rhoden is frustrated. He doesn’t hold back. “Our industry (sports media) is one of the most segregated parts of journalism,” Rhoden said. Later, he said, “If you’re an editor, and you don’t have any Black reporters, you’re part of the problem.” Rhoden, a 35-year veteran, wants to change a dynamic that still shows few African-Americans writing about sports and … Read More
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Down by 3 with the game on the line? Call The Washington Post's Chuck Culpepper

Trailing by three, Clemson was driving against Alabama late in a pulsating, nerve-racking College Football Playoff championship game. Deadline for The Washington Post’s Chuck Culpepper meant filing almost immediately after the game ended. Culpepper looked at his computer, and only a couple of paragraphs stared back at him. Did he panic, knowing he had to generate an entire story on … Read More
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Meet the journalist who invented sports blogging a century ago

To those who think sports blogging is an invention of the modern era, guess again. Ring Lardner beat Bill Simmons and others like him by about 80-90 years. A new book, “The Lost Journalism of Ring Lardner,” edited by Ron Rapoport, should be required reading for sports journalists who want to know the roots of their profession. It shows … Read More
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After a decade at ESPN, J.A. Adande has found his next act

J.A. Adande returned to the Super Bowl last weekend for the first time since 2007. But unlike like his days as a columnist for the Los Angeles Times, he wasn’t there to cover the game. Adande was in Houston to help oversee a traveling group of aspiring sports journalists from the Medill School of Journalism at Northwestern. He was working … Read More
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Chris Berman looks back on nearly four decades (and tons of nicknames) at ESPN

Last fall, I taught a media studies class based on ESPN at the University of Illinois. The class examined ESPN’s considerable impact on all the touchpoints of media: Broadcasting and journalism; advertising and branding; digital and innovation; documentaries and storytelling and impact on pop culture, to name a few. The opening lecture focused on the roots of ESPN, and … Read More
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For the last time, journalists shouldn't pick Hall of Fame winners

I remember an epiphany of sorts I had one morning in Miami in 1991. I was in town as the national college football writer for the Chicago Tribune. A few years earlier, I was asked to participate in the Associated Press’ college football poll. Back then, there wasn’t a committee selecting four teams for a playoff. The national champion was … Read More
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2016 showed us there's no sure thing in sports media

It wasn’t that long ago that there were a few sure things in this world: — ESPN would continue to print money thanks to fees from its 100 million-person subscriber base. — The NFL would continue to generate massive TV ratings thanks to an insatiable demand for all things football. — The Cubs would continue their century-plus run of … Read More
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What does great sportswriting look like in 2016? Meet the man who decides.

Rick Telander admits he has an addiction. "I read three to four hours each day," Telander said. "Sometimes as much as eight hours. I can’t stop myself. I am addicted to the English language." Naturally, Telander jumped at the opportunity to be the editor of "The Best American Sports Writing: 2016." The annual anthology, overseen by series editor Glenn Stout, … Read More
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