lavrusik
Jan. 4, 2010
10:58 pm
If you’re like me, you first hear about a lot of news and information through your Twitter stream. It’s is an excellent way to tap into what the buzz is about at the moment. But if you follow more than… Read more
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lavrusik
Nov. 23, 2009
8:28 am
Demand Media has advertising-driven content down to a science. Instead of creating content for the Web and hoping that it generates revenue, the company works backwards by determining how much revenue each piece will generate before anything is produced.
The… Read more
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lavrusik
Aug. 31, 2009
4:44 pm
There is no silver bullet for a journalism revenue stream or the struggle to reinvent storytelling for the Web. But there are fragments of a bullet that we can piece together.
Jim Gaines, editor in chief of FLYP,… Read more
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lavrusik
Aug. 24, 2009
12:07 pm
As more news organizations are laying off full-time reporters, many of them are being replaced by freelancers. On top of that, with the ubiquitous tools that allow anyone to publish, journalists now have to set themselves apart and establish their… Read more
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