Tips on crowdsourcing, user-generated content, managing comments and other ways of connecting with communities.
@shawnpwilliams Yeah, you’re a dumb n****r.
When I read these words written by a stranger last week, I wasn’t sure how to react. It wasn’t the first time I’d been called the n-word, but it was in a place that… Read more
Complaining about riding the bus is sport in San Francisco. So when we started Muni Diaries, a website documenting stories that happen on public transit, there was a high chance that our website could devolve into a cesspool of whining… Read more
A week before Thanksgiving, conservative news site TheBlaze.com posted a story about whether retail stores should be open on the holiday. The post received more than 120,000 responses in less than two days, reaching 140,000 by the end of… Read more
The growth of social media in newsrooms has sparked the need for community managers — people who are responsible for regularly interacting with a site’s audience and executing a community growth strategy.
The challenge with a new profession like community… Read more
News organizations are increasingly involving the community in their reporting and trying to figure out which approaches work well.
One way to get your audience involved is to combine the ease of mobile texting with the visual appeal of… Read more
California Watch’s stories about earthquake safety problems in schools reached hundreds of thousands of people through a statewide network of radio, TV and newspaper partnerships.
But the ones most affected by nonprofit news agency’s investigation were the ones least… Read more
When the St. Louis Beacon launched three years ago, its staff made a conscious effort to get out into the community. They wanted to engage with readers not just online, but in person — at museums, coffee shops and… Read more
Just over a year ago, amid the blood-letting in the American newspaper business, I lay awake in bed and realized that for the first time in more than three decades, I was no longer a journalist.
Former reporter, former editor,… Read more
Doreen Marchionni spent the last four years studying how journalists can boost their credibility and engagement with digital audiences. She found the simple secret: Interact online and be human.
However, she says, it takes more than simply having a Twitter… Read more
KAIT-TV in Jonesboro, Ark., is a small station with a large social media presence.
The station, which is in the 180th television market (out of 210) in a metro area with a population somewhere around 150,000, has… Read more