Design and layout advice from Poynter faculty and top media designers.

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Excerpt from ‘iPad Design Lab’: How tablets allow us to disconnect

As Poynter releases the findings of its latest Eyetrack tablet research, we are also excerpting an abridged section from Mario Garcia’s new book, “iPad Design Lab.”

Storytelling is the one thing that has not changed, regardless of how … Read more

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Thursday, Sep. 05, 2002

Good Indexing Key to Successful Publications

There are different ways in which a well-designed publication can use indexing:

through promotional units for main stories to the inside
through a specific summary of highlights (the news that the reader MUST not miss inside)
through … Read more

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Thursday, Aug. 29, 2002

Black on White, White on Black

From time to time one sees white type reversed over a black background. Some purists of design hate the technique and it is even banned in some newsrooms.

True, there is no substitute for the legibility of black type over … Read more

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Thursday, Aug. 22, 2002

Italics Effeminate? Hardly!

Even editors who confess to being ‘visually illiterate’ (which is rarely the case!) have at least five minutes of conversation and opinion on the subject of italics. That suggests that a bit of slant to the right is more controversial … Read more

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Saturday, Aug. 17, 2002

Headlines in Color

Every designer and/or editor I have met has his own opinion on the subject of color headlines.

And so do I, of course. My preference is for headlines in black, 99% of the time. In the days before newspapers could … Read more

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Saturday, Aug. 10, 2002

The Relationship Game

Perhaps one of the most important tasks of the designer, whether in print or on the Web, is to make sure that items that are conceptually connected actually show that connection. Many times, in their efforts to keep things modularly … Read more

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Center This Headline?

Centered headlines dominated newspapers for decades, but that changed in the ’70s, when the more experimental newspapers began to abandon them for flush left headlines.

Suddenly, newspapers would use the left-hand side of the page to align not only headlines, … Read more

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Sunday, July 28, 2002

To Box or Not?

When the newly redesigned edition of The Wall Street Journal appeared, one unexpected reaction became a constant in interviews, presentations, and seminars: Are boxes back?

Did they ever disappear? It’s true that boxes, which traditionally have been used to separate … Read more

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Head Shots: Always a Hit with Readers

Head shots were among the first uses of photography when newspapers began publishing photos. They provided a quick visual reference to people mentioned or quoted in stories. To this day, they remain favorites.

Take a sample of a newspaper to … Read more

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Classifieds Can Be Attractive, Too

They are usually at the end of the day’s edition, a mass of small type that nobody pays much attention to inside the newsroom.

However, in some cities, readers await eagerly for the newspaper to come out order to check … Read more

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