NewsPay: Bill Mitchell describes what it takes to sustain entrepreneurial journalism.
For all the measurability of digital publishing, tracking the real impact of social media advertising remains a hope still awash somewhere between art and science.
Brand Bowl, a project organized by a Boston ad agency and presented on Boston.com, used … Read more
When Chris Seper and his colleagues pitched a local nonprofit on investing in their MedCity News startup, his potential investors didn’t focus that much on the quality of MedCity’s reporting or the number of its page views.
Instead, they zeroed … Read more
Two ventures focused on civic affairs — I-News and Localocracy — have been selected as winners of the Poynter Promise Prize, an incubation project in entrepreneurial journalism run by The Poynter Institute and funded by the Ford Foundation.
A year into its subscription-based PG+ service, the Pittsburgh Post-Gazette has learned a few things about charging for content online:
Prepping for a session for the International Press Institute (IPI) annual congress last week in Vienna, I asked the panelists, among other things, to describe a media trend they find encouraging.
In addressing the same question, I found myself hooked … Read more
When I began poking around telegram.com Saturday morning, I wasn’t sure how many clicks I had remaining of the 10 that I was entitled to as a registered (but not subscribed) member of the Worcester (Mass.) Telegram & Gazette’s newly … Read more
Phil Balboni believes in his bones that consumers will eventually pay for online news.
But the runway he envisions — maybe 10 or 15 years — is too long to count on, even for the well-financed GlobalPost venture he founded … Read more
Memo to news organizations cooking up paid content schemes: Before you go to market, go to school on LancasterOnline and other outfits willing to take some heat for early experiments and mistakes.
LancasterOnline is the Pennsylvania newspaper site that last … Read more
Monday morning, the website for a midsized paper in southeastern Pennsylvania became the first to go public with the paid content system of Journalism Online, the startup engineered by Steve Brill, Gordon Crovitz and others.
LancasterOnline, which serves the … Read more
Newspaper obits have come a long way since the Times of London started publishing its “Death’s Doings” column in the mid-19th Century. But the ongoing pressure for newspapers to generate as much revenue as possible is generating new controversy about … Read more