NewsPay: Bill Mitchell describes what it takes to sustain entrepreneurial journalism.

Getting Paid the British Ways: Pay Walls, Syndication, Meters

July is looking like a big month for pay walls, with The Times and Sunday Times erecting on Friday even bigger barriers than Gannett installed Thursday on three of its newspapers sites

Steve Outing minces no words in his Read more

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Thursday, July 01, 2010

Pay Walls Debut at Three Gannett Papers Testing ‘Journalism as a Service’

Gannett stepped into the world of paid content today with what it termed “a small-scale test” at the Tallahassee Democrat, The Greenville (S.C.) News and The (St. George, Utah) Spectrum.

The fee for online-only is $9.95 a month; … Read more

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Friday, June 25, 2010

How Loyalty Programs are Retaining Subscribers from Baltimore to Copenhagen

As some news organizations prepare to kick off their much-anticipated experiments with paid content, others are focused on ways of hanging onto revenue they’re already collecting.

A new report sponsored by the World Association of Newspapers (WAN-IFRA) tracks a range … Read more

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Sunday, June 13, 2010

Milkshake Mistakes and Cheezburger Lolcats: Shirky’s Latest Lessons for News

I’ve just started digging into Clay Shirky’s latest book, “Cognitive Surplus: Creativity and Generosity in a Connected Age,” published Thursday by The Penguin Press.

Shirky’s thesis: Social media enables and encourages us to make much more creative and generous … Read more

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Sunday, June 06, 2010

Locals Pitch: We Want Time’s ‘Assignment Detroit’ House

The Journalism that Matters conference handed TIME magazine the sort of kicker to its “Assignment Detroit Project” Sunday that newsmagazines usually can only dream of.

Three conference participants — Detroiters Juanita Anderson, Alicia Buggs and Arthur Leggett … Read more

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Tuesday, May 25, 2010

McClatchy, Others Use PlaceLocal to Help Advertisers Reach Small Audiences

The biggest hurdle facing local online advertising, as Mark Potts and others have framed the problem, is the challenge of keeping rates low enough to attract advertisers pursuing small audiences — but high enough to generate sufficient return.

This … Read more

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Tuesday, May 11, 2010

Spot.Us Experiments with User-Directed Sponsorship Revenue

In some ways, it seems like a no-brainer: Encourage consumer engagement with advertising by giving users a stake in deciding how the revenue gets spent.

As far as I can tell, though, Spot.Us is breaking some new ground with the … Read more

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Sunday, May 02, 2010

Freelance Group Hopes to Become an “a la Carte News Service”

If you’re freelancing these days by choice or by circumstance, there’s a matchmaker looking for you in L.A.

The Journalism Shop, launched last summer by two former L.A. Times staffers as a service for former colleagues at the paper, … Read more

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Tuesday, Apr. 27, 2010

Deconstructing Allen’s Playbook as a Model of Entrepreneurial Journalism

In the days since the New York Times crowned Politico reporter Mike Allen “THE MAN THE WHITE HOUSE WAKES UP TO,” there’s been endless debate about just how much influence he wields or whether his considerable talents might Read more

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Sunday, Apr. 11, 2010

Xconomy Detroit Tracks Innovative Ventures with Innovative Journalism

Xconomy is a journalism startup with a look and feel that’s part trade pub, part community blog and part old-fashioned news wire.

Focused on coverage of high-tech innovation, the site was launched in Boston in 2007 and has added editions … Read more

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