Have you been ignoring podcasting either because it's too geeky, or
because you don't think the audience is significant? Then check this
out. This morning, the
Times
Online (UK) reports: "Apple is expected to announce today a
partnership with Motorola, the handset company, and Cingular Wireless,
the mobile service provider, to market a mobile telephone that doubles
as a digital music player."
Yes, that's right: Podcasting is coming to cell phones. Personally, I'm
not expecting this Apple product to be the be-all and end-all of
podcast-enabled cell phones. But it is a start. I wouldn't be surprised
if this sort of capability starts to become standard for cell phones
over the next few years. How many people do you know who consider a cell
phone to be absolutely essential?
There's much more to consider on this front, of course. I've got some further
discussion
here.