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Al's Morning Meeting

Home > Al's Morning Meeting
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Al Tompkins
Story ideas that you can localize and enterprise. Posted by 7:30 a.m. Mon-Fri.
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A dozen sites
I'm diggin'


*1. Watch this video about the Gaza tunnels to understand the story behind them.

*2. Find out how old your car is in human years.

*3. How do those yellow lines get inserted in NFL coverage?

4. Top online advertising trends for 2009

5. Eight trends in real estate in 2009

6. 2009 trends in bariatric surgery

7. Why grocery inflation could ease in 2009

8. The Urban Land Institute's commercial real estate forecast for 2009. (This is grimmer than grim.)

9. Fourteen predictions about social media in the year ahead

10. National Public Radio's 2009 music predictions (with a little help from an astrologer/psychic.)

11. Predictions about wine in 2009 

12. Twelve CMS-related predictions for the upcoming year. One thing is for sure: Metadata tagging and Web analytics will be vital for sites.

All of my Diggin' sites are saved on Poynter's del.icio.us page.

EDITOR'S NOTE: Al's Morning Meeting is a compendium of ideas, edited story excerpts and other materials from a variety of Web sites, as well as original concepts and analysis. When the information comes directly from another source, it will be attributed and a link will be provided whenever possible. The column is fact-checked, but depends on the accuracy and integrity of the original sources cited. We will correct errors and inaccuracies when we become aware of them.


IRS Spends Millions to Tell You the Check is Almost in the Mail
The Associated Press carried this story:

At a cost of nearly $42 million, the IRS wants you to know: Your check is almost in the mail.

The Internal Revenue Service is spending the money on letters to alert taxpayers to expect rebate checks as part of the economic stimulus plan.

The notices are going out this month to an estimated 130 million households who filed returns for the 2006 tax year, at a cost of $41.8 million, IRS spokesman John Lipold confirmed.

That works out to about 32 cents to print, process and mail each letter. ...

Why spend this money? The story quoted Keith Hennessey, director of the president's National Economic Council:

"Any time you do something as a government tens of millions of times, there is ample room for people to get confused. And so if you're going to have tens of millions of taxpayers getting checks, you want to get the information out so that you have as few people as possible confused about what's happening, they understand what's coming, and it reduces the number of incoming requests that IRS and Treasury have to figure out how to deal with it," said Hennessey.


Posted by Al Tompkins at 12:48 AM on Mar. 10, 2008
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