Monday, June 19, 2006

According to a June 15 press release from the New York Times Company, online operations are contributing a steady increase to the bottom line.

A few online-media highlights (all comparisons are for May 2006 to May 2005):

• "The Internet ad revenues included in [The New York Times Media Group, New England Media Group, and Regional Media Group] increased 26.9% due to continued robust growth in both display and classified advertising."

• "At the end of May, TimesSelect ...had approximately 490,000 subscribers, with about 63% receiving TimesSelect as a benefit of their home-delivery subscriptions and 37% receiving it from online-only subscriptions."

• "Advertising revenues for About.com rose 59.0%. May's growth was principally due to a significant increase in cost-per-click advertising. In addition, strength in display advertising continued with increased revenues from the retail, telecommunications, technology and consumer package goods categories. About also showed strong gains in revenue from pharmaceutical, financial, travel, entertainment and auto advertisers"

(Thanks to Canadian Journalist for the tip.)

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