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E-Media Tidbits
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Wednesday, March 21, 2007


Posted by Juan Carlos Camus 12:41:42 PM
Latin American News Sites: Getting Better?

graph
eltiempo.com
New research shows that 74% of Latin American media companies plan to integrate online and print operations, but so far only 4% have done so.
Guillermo Franco has published the second edition of the State of Online Journalism in Latin America (in Spanish).

Here are some of the highlights:

  • 74 percent of Latin American media companies are planning to mix their print and online editions. But so far, just four percent have done so.
  • 42 percent of Latin American news sites employ three or fewer journalists. 24 percent employ four to eight journalists.
  • 50 percent of these include blogs.
  • 62 percent edit what readers say in feedback areas.
  • 56 percent are profitable enough to maintain their own operation.
  • The age range of Latin American online news audiences is broadening. In this report, 71 percent of sites report an audience with an average age of 20-30. Previous research put this figure at 87 percent.
  • 55 of sites still don't have journalists specialized on online media.

This report is based on research by a team lead by Franco and El Tiempo's Julio César Guzmán (Colombia). It included journalists from 43 news sites in 18 countries. The first edition came out in 2004.


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