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E-Media Tidbits
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Monday, January 23, 2006


Posted by Katja Riefler 10:09:52 AM
Digital Lifestyle Day
France is a blogging nation -- and I just learned today at Hubert Burda's Digital Lifestyle Day DLD06 that blogs reach as big an audience as traditional media.

According to Loic Le Meur, executive vice president of Six Apart, 17 million or 73 percent of French Internet users are familiar with blogs; 6.7 million read blogs; and almost one out of 10 users already has created a blog of his/her own.

Blogging became immensely important during the recent riots in the suburbs of Paris. "Bloggers get an audience and are listened to," said Le Meur, whose blogged video with the minister of culture on the riots got 100,000 downloads and 500 comments. However, he said, as a blogger you have to be able to deal with negative reactions.

This ability to withstand criticism is also essential to Gabe McIntyre (xolo.tv): "Regarding citizen journalism: People will not like what you say. So you have to be passionate about what you're saying." DLD06 is being held in Munich today and tomorrow, and people from 21 nations are expected to attend. Some podcasting is on the website.
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