American Journalism Review
WP's
Leonard Downie Jr. and top editors at other papers say they routinely scrutinize
summaries of traffic on their websites. "The ability to track interest may point the way for newspapers to engage readers in the Digital Age," writes
Jube Shiver Jr. "Or, some fear, it could fuel a paparazzi-like rush to tabloid journalism." Downie tells him: "We don't rely on it exclusively...but it's a helpful tool to have along with letters to the editor, e-mails and other information."
