New York Times | Mediaweek
"As a lamp, you're shining a light on something," says Time managing editor
Richard Stengel. His plan is to fill the newsweekly's pages with more essays and news analysis, give the magazine a sharper point of view and draw more brand-name journalists into the fold. "If this sounds familiar, it may be that Mr. Stengel wants Time to be little more like its chief rival, Newsweek," writes
Julie Bosman. ||
Lisa Granatstein: Time is seriously considering the elimination of its rate base, the circulation it guarantees to advertisers.