San Jose Mercury News | Poynter Online
Blogger and journalist
Scott Kirsner says he'd like to know about factors that may have had an impact on what he's reading on a blog: "Is the travel writer who is telling me about a fabulous new Fijian resort someone who was given a weeklong stay for free?" Bloggers need to consider adapting some of the ethics and disclosure practices that guide traditional print and broadcast outlets, he says. "Ultimately, cultivating those practices may enable them to develop a more transparent and accountable relationship with their readers than the mainstream media have ever had." || Related
Bob Steele post.
