WEDNESDAY, OCTOBER 24, 2007
New York Observer
Doree Shafrir notes that in the past year, the Times has put more and more of its stars online and turned them into their own personalities. "Reporters used to be one more byline in a sea of bylines," media columnist
David Carr tells her. "But through the nature of the Internet, people can become their own destination. I think a tendency to focus on personality and celebrity accrues, in a small way, to journalists. The cult of personality rolls over to all endeavors."
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