TUESDAY, MARCH 11, 2008
Advertising Age
The upcoming
Britney Spears cover story easily meets the magazine's editorial standards, insists Atlantic president
Justin Smith, formerly of The Week. "We think the brand's relevance has a broader appeal than the current footprint," he tells
Nat Ives. "You could argue that doing a story on the celebrity economy and the new paparazzi economy is a broadening of the footprint."
Posted at 9:03:07 AM
E-mail this item |
Add Your Comments |
QuickLink this item: A139316
Romenesko Archive
MAIN
|
Back to Top