Romenesko

PBS MediaShift
That method of compensation puts the onus on the writer to get traffic and takes away from their main job of research and writing, says Mark Glaser. "Yes, we as freelance journalists should create work that has an audience, that people want to read, that resonates with the public. But there's only one result of paying writers by page view: They will pander, sensationalize and go for short-term gain over long-term value. And it does damage the site’s reputation."