Columbia Journalism ReviewPeter Osnos on Fair Conduct: "The rules of the road for distributing traffic on the Internet need to include recognition, in simple terms, of who got the story. The algorithm needs human help; otherwise, valuable traffic goes to sites that didn't pay to create the content." He calls Google "an extraordinary company," and says "what a wondrous thing it would be for newsgathering, in a time of mounting crisis, if Google turned out to be as much a source of solutions as it is a part of the problem."
