THURSDAY, DECEMBER 1, 2005
Edelman.com
Edelman CEO
Richard Edelman says the Pentagon's use of the Lincoln Group to place positive stories in Iraqi newspapers "is utterly unacceptable behavior." He writes: "In no way does this describe public relations. It is pay for play and a PR firm based in the US is doing it. Advertising and public relations are not the same thing. We don't do storyboards. We don't buy space. We don't pay journalists to be on our side. ... If a free media is a central aspect of a democratic society, then we cannot allow our PR industry to impede its development. It is a perversion of our business, an intentional blurring of a clear demarcation between paid and earned media."
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U.S. paid Baghdad Press Clubbers up to $200/month for puff pieces (KR)Posted at 10:56:17 AM
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