Romenesko

Forbes
"They're more efficient, downsizing their cost structures," says Magazine Publishers of America chairman and Hachette Filipacchi CEO Jack Kliger. "Also, they're growing their ad sales. The question is, will there also be more magazines to share the bigger pie? Last year wasn't bad and magazines are doing okay as we move into '06, and I think our share of market is increasing. TV is off and as advertisers move dollars into new media, magazines are also getting their share of those dollars."