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Poynter on the Record

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Candace Clarke
Poynter faculty quoted in print, broadcast, or online and stories about The Poynter Institute



CBS puts Couric on a digital diet
By Peter Johnson
USA Today
Published: 8/30/2006

Excerpt:
When it comes to publicity photos of news anchors, broadcast networks say they will airbrush a stray hair on a face or a piece of spinach from someone's teeth and maybe fiddle with lighting and contrast, but beyond that, they let a photo speak for itself.

Yet a shot of incoming EveningNews anchor Katie Couric in CBS' publicity magazine Watch, in which the former NBC Today star's neck and waistline have been digitally altered to make her look about 20 pounds lighter, raises questions about whether the practice is as routine with news personalities as it is with entertainment stars and is a further blurring of the line between the once-separate entities. ...

... Bob Steele, who teaches ethics at Florida's Poynter Institute, says that although it's acceptable to alter a photo of an actor in a fictional project, "people like Katie Couric are in the business of reporting the truth, and if we alter the truth about them, we raise suspicions of the public, which asks, 'What else are (the networks) changing?'
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Posted by Candace Clarke 10:01 AM September 1, 2006
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