By Jocelyn Noveck
Associated Press
Published: 9/6/2006
Excerpt:
Smart. Crisp. Simple. Unfortunate. Awful. Gimmicky, even.Katie
Couric's performance on her first night? No, just the outfit she wore,
according to many critics, who couldn't help evaluating Couric's
wardrobe along with her initial broadcast.
Predictable, yes.
But perhaps necessary, to a point? After all, this was no mere
journalist's debut, but opening night for a genuine television star.
"It
is part of the story," said media analyst Bob Steele. "Presentation is
always a part of television news." With Couric, moreover, "her
celebrity status and her physical appearance were part of her 'Today'
show persona."
However, "It should be a small piece of the
portrait," said Steele, an ethics specialist at the Poynter Institute
in Florida. "The issue is one of tone and proportion."
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