Friday, January 13, 2006

by Kevin Brass
Houston Chronicle
Published: 1/13/06

Excerpt:

Blogging – the act of writing a form of Internet diary, or "Weblog" – represents a major new initiative by the Cox Newspapers-owned Statesman to find a perch in the modern media world, which is growing increasingly uninterested in stuffy old newspapers. With circulation sliding, the Statesman vigorously trumpets its Web sites, Statesman.com and Austin360.com, as the great new frontiers, where readers count more than subscribers and the paper's profits aren't siphoned off by those greedy paperboys. "Young people are gravitating more toward digital ways of getting news," said Steve Outing, a senior editor at the Poynter Institute for Media Studies and online columnist for Editor & Publisher. "You want to be publishing to where the audience is."
More of this article...
Search Google News for more quotes by Steve Outing...

E-mail this item | Add Your Comments | QuickLink this item: A95129



Poynter on the Record Archive

View items published between:		and
	(MM/DD/YYYY)		(MM/DD/YYYY)

MAIN | Back to Top