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ABC's Payment to Casey Anthony Raises Questions about Ethics, Checkbook Journalism
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Joe Grimm
Joe Grimm, visiting journalist at the Michigan State University School of Journalism, tackles the toughest career questions.
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About a hundred of the greatest Ask the Recruiter questions and answers, as well as advice from a dozen experts in newspapers, TV, radio and online news, are in the book "The Best of Ask the Recruiter."


Engineer Turned Journalist Raises Ethical Questions about New Career Plan
Posted by Joe Grimm at 12:50 AM on Aug. 26, 2009
Q. A few years ago I completed studies in print and broadcast journalism. Now, after more than a decade working as an engineer, I am developing my career as a freelance journalist.

I have begun writing part-time for a semi-technical publication. Although I enjoy this, I started my studies to pursue sports journalism. Ironically, my husband made a career change at a similar time and is now a coach at a division one football program.

While I get my (paid) career up and running, I am considering doing unpaid Web site writing. If the organization I am covering and the Web site are OK with it, can I write about the team my husband coaches? Anyone can actually write for this Web site (as a fan or self-proclaimed expert).

If I did write for the site, would it be best to declare my connection on my profile, or keep my name detached? I am also considering posting Web-based stories -- both print and short video -- about the team once I complete my site. Any issues there?

Thank you,

Brenda

A. Do not write about the team your husband coaches. The issue is not one of money, but one of independence.

The first two items under the "Act Independently" part of the Society of Professional Journalists' Code of Ethics are:

-- Avoid conflicts of interest, real or perceived.
-- Remain free of associations and activities that may compromise integrity or damage credibility.

You will find similar language in pretty much all codes of ethical conduct.

A journalist's duty is to provide audience members with information that is free from influence. It is impossible to write about a husband's team, a wife's mayoral campaign or a child's business, for example, without being perceived as having a conflict of interest. Doing so would reflect poorly on you and on other journalists.

From a coach's point of view, imagine the problems that could be caused by a Web site that features stories from the vantage point of the coach's wife.

I would look for other stories to do in sports. It might even be possible to do some sports stories at the same venues, but I would not write any stories about your husband's team or about its successes and failures. I think everyone will sleep better if you steer clear.

Looking for your questions: What opportunities or strategies do you want advice on? Ask the recruiter.

Coming Thursday: This interviewer cannot believe the slack attitude of the flip-flop-wearing candidate she just interviewed. Should she set the candidate straight?
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