How some news orgs use Tumblr
What do you do with a blog service full of cat GIFs and memes? If you’re Yahoo, you buy it for $1.1 billion. If you’re a media outlet, you use Tumblr as an extension of your brand.
- Yahoo CEO … Read more
Tips on managing a website, from measuring traffic to understanding new platforms for news and information.
Friday, May 10, 2013
What news organizations are learning from their ebook efforts
News organizations have responded to changes in readers’ habits by moving beyond the newsstand and toward the bookshelf, zeroing in on ebooks as a new revenue source and a way to explore genres not typically found on front pages or … Read more
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Tuesday, May 07, 2013
Tips for investigating a story like Cleveland’s missing women
How do you dig up information in a story like the one unfolding in Cleveland when all you know is three women missing for nearly a decade suddenly escaped their captors? When the story broke, government offices were closed, the … Read more
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Monday, Apr. 29, 2013
Confessions of a Twitter holdout
While attending the 2011 Excellence in Journalism Conference in my hometown of New Orleans, I convinced myself to sit in on a few social-media sessions. I wasn’t participating in social media personally, but I knew its influence was continuing to … Read more
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Thursday, Apr. 25, 2013
How journalists can remove themselves from Twitter lists — & why it matters
I love Twitter lists, and a while back I wrote about how they can help you as a journalist. So you may be surprised that I’m now going to tell you why you might not want to be on … Read more
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Wednesday, Apr. 17, 2013
How sensor journalism can help us create data, improve our storytelling
Data journalism, meet sensor journalism. You two should talk.
What’s sensor journalism? I’ll get to that. But first, let me tell you a story about bugs — and a pair of gadgets that sat for months in a box under … Read more
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Thursday, Apr. 11, 2013
What e-learning can teach us about journalism
The Poynter Institute’s e-learning project, News University, is celebrating its eighth birthday today. In digital years (three times faster than analog), that makes us about 24; old enough to know better but still young enough to have lots … Read more
What journalists need to know about the difference between Web apps and native apps
Facebook’s recent unveiling of Home, a software suite for Android phones (and soon tablets), offered more evidence that apps rule the mobile world.
Just a few years ago, usage of apps lagged Web browsing within that world. But … Read more
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Tuesday, Apr. 09, 2013
How journalists can measure engagement
Most journalists now understand they need to engage with audiences, whether online or in person. But it’s still not clear how news organizations can measure whether their attempts at engagement are paying off.
“Engagement isn’t just Twitter, Facebook or social … Read more
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Friday, Apr. 05, 2013
How news can compete with cat videos: 6 lessons for multimedia journalists
Necessity is the mother of invention. That’s certainly been the case with the multimedia work I do. As senior multimedia producer at the Center for Investigative Reporting, I led digital storytelling projects for six years. We were often working with … Read more