Apple iPad event includes New York Times app

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The New York Times’ Martin Nisenholtz demonstrated a new app that runs natively on the iPad, during the Apple event unveiling the device today. Nisenholtz, senior vice president, digital operations at the Times, described the application, and the device, in glowing terms. “Steve [Jobs] showed you the New York Times site on the iPad, it’s unbelievably beautiful,” he said in a transcript of his remarks on Gdgt.com. According to a live blog on the Times’ Web site, a team from the Times has been working with Apple for three weeks. “The app allows people to save stories to the device, resize text and change the number of columns, skim photos and play video. ‘It’s everything you love about the paper, everything you love about the Web and everything you expect from The Times,’ ” said Jennifer Brook, an information architect at the paper.
>The Apple iPad (Engadget)
>How to use the iPad interface (Gizmodo)

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