Schaffer: Media entrepreneurs need to be OK with moving into the ‘squirm zone’

USC Annenberg
“You need to follow your gut, your hunches, your values systems and let them lead you to what you think makes sense,” says J-Lab executive director Jan Schaffer. “More often than not, what makes sense for you will make sense for your audiences. And that is certainly what citizen journalists are doing. No one taught them a right or wrong way of doing things.” || Full text.

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