Nick Denton loses bet over Gawker’s page views

Business Insider
Nick Denton has lost his bet with Rex Sorgatz that Gawker Media Network’s traffic would recover after dropping when the sites were redesigned. Traffic to all Gawker sites had to be above 510 million monthly page views on Oct. 1 for Denton to win; he fell short by 10 million page views, so he owes Sorgatz $100, writes Noah Davis. Sorgatz tweeted, “I am giving my $100 to a charity called AOL.” Denton responds, “Gawker Media monthly pageviews hit 510m — but four days too late for my bet with @fimoculous. Argh!” Denton would have won if the bet had been settled on Sept. 1 — the site had 515 million page views in August.

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