Story about Facebook, Twitter destined to be shared on Facebook, tweeted
“Hey, you—yes, you, scanning past me for celebrity news. Did you fail to notice what I’m about? The exact medium that you use to mass-distribute articles to friends, relatives, and people you’ve never met!
“First, I take a sort of new angle on Facebook, which means you’ll post me on Facebook. My second half concerns itself with Twitter, so you’re powerless not to retweet me, perhaps with a pithy comment before the retweet, like ‘Long but worth checking out.’ And I throw in a nod to Google+ or Circles or whatever the hell it’s called, which means I’ll be Added or Encircled or something. There’s nothing pandering about me whatsoever! …
“Share me! Share me ‘via’ someone else! You can’t stop yourself! How did you survive before, without having read me and having made all your friends read me on the subject of everyone reading me?”