Stories about Miley Cyrus the day after her MTV VMA performance “accounted for 12 percent of total U.S. page views, while Syria stories accounted for 1 percent,” Maureen O’Connor writes, citing statistics from the firm Outbrain, which recommends stories to Web users via a module on publishers’ websites.
Interest in the starlet significantly outpaced Syria in England, Australia, France, Germany, and every other nation in Outbrain’s analysis — except Israel and Russia. Globally, Miley Cyrus stories generated eight times as many page views as Syria did in the days surrounding the VMAs.
(Outbrain’s stats are for the entire U.K., which includes Scotland, Wales, Northern Ireland and England.)
One interesting coincidence: Hackers from the Syrian Electronic Army recently used access they gained to Outbrain to deface the Washington Post’s website, as well as CNN and Time’s sites. The SEA supports Syrian Syrian President Bashar al-Assad, but the group’s relationship to Syria’s government, if any, is murky.