Breaking Into Journalism
“To get people my age to pay attention, you’ve got to hit them where they are,” writes University of Kansas journalism student Luke Morris. “And many of us, including myself, are spending a couple hours on our gaming consoles daily.” He suggests making digital copies of newspapers available through the console companies’ media stores. He notes they could be downloaded automatically each time the user turns on the machine.
> Mark Potts’ suggestion: “Watch what your youngest, web-native staffers are doing and using — and find ways to work it into your site”