Election coverage drives mobile traffic for CNN

CNN reports that Tuesday’s election coverage contributed to a 42 percent jump in page views to its mobile site and a 26 percent increase in page views to its desktop website.

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In a e-mailed press release, the cable network reported that on Election Day:

  • CNN Mobile received more than 2.2 million unique visitors, a 30 percent increase over the prior four-week average.
  • Mobile Web page views were up 42 percent over the four-week average with 7.3 million.
  • CNN.com received nearly 80 million page views, its highest traffic day since the Michael Jackson Memorial service day in July 2009.
  • Unique Visitors to CNN.com crossed 11.2 million, up 26 percent over the prior four-week average and up 10 percent over the 2006 midterm elections day.

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