New York Times journalists to hold ‘office hours’ on Quora

Three New York Times journalists are using the question-and-answer site Quora to engage with readers about their recently published books, Times Associate Managing Editor Jim Schachter wrote today. Schachter also said in the comments that this is a test. He followed up by email to say “We’ll have to see how it goes before we would even think about embedding Quora on” The series kicks off tomorrow with Diana Henriques answering questions from 3 to 4 p.m. EST about her Bernie Madoff book “Wizard of Lies.” Gretchen Morgenson and Adam Bryant will follow in the coming weeks. ReadWriteWeb’s Marshall Kirkpatrick offers early praise:

“Very nice idea. The rest of us get to see the Q&A go down in real time, with all the interest data and social recommendations on topics that user accounts carry with them. Verified identities. Will questions and answers get voted up and down? Will this be embedded in the NYT site? Such a cool idea.”

Earlier: 6 ways journalists can use Quora

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  • Anonymous

    Yet another example of old school journalists not quite “getting” new and emerging technologies. Quora was so January 2011.

  • Brittany Laughlin

    Agreed- or – much more real-time with conversations.

  • Anonymous

    Surprised at the choice of Quora for this. I would have thought that Google+ would have been a better fit.